Green Fins members are dive and snorkel businesses that commit to the long-term sustainability of their local reefs. Please see below for answers to some of the questions you might have about Green Fins membership. 


WHO CAN BECOME A GREEN FINS MEMBER?

Dive and snorkel centres operating in active Green Fins locations can become members by signing the membership form and pledging to follow the 15 environmental practices of the Green Fins Code of Conduct


HOW MUCH IS GREEN FINS MEMBERSHIP?

Green Fins membership is free. You will just need to cover the cost of up to 2 assessors for at least 1 diving or snorkelling excursion per year.


WHAT DOES BEING A GREEN FINS MEMBER MEAN?

By signing the membership form, the business is agreeing to do its best to adhere to the Green Fins Code of Conduct which outlines best environmental practice for the marine tourism industry. By facilitating annual environmental assessments and staff training, members better understand where their operations are creating positive change for the environment, and where they need to improve. By proving they care about preserving the marine environment, these businesses provide a better experience for eco-minded guests as well as supporting the local communities who depend on the ocean.

Green Fins Assessors provide members with the tools and solutions needed to tackle areas of improvement which are identified through the assessment. Annual assessments mean members can monitor their performance and continue to reduce their environmental footprint over time.

There is no minimum requirement for Green Fins members - any operator, no matter where they are on their journey to sustainability, can join and start to improve! Membership is maintained through consistent improvement in environmental performance, which is measured by the annual assessment.

Members can reduce their score, and therefore their threat to the environment, by following all aspects of the Green Fins Dive and Snorkel Centre Handbook. Active members will be promoted on the Green Fins website and associated social media. They can also promote themselves through use of the Green Fins logo and materials in line with the Green Fins Brand Book.

"This is not some “over the counter” accreditation. Their trained [team] assessed our dive shop and dive masters on actual dives and made suggestions on how we can improve" - Kalle Epp, dive shop owner


WHAT BENEFITS DOES A GREEN FINS MEMBER RECEIVE?

  • Annual bespoke onsite environmental consultation from trained assessors;
  • Support to reduce your business’ environmental impacts;
  • Annual environmental training for staff;
  • Green Fins certificate (valid for 1 year, issued after each annual assessment);
  • Business listing on the Green Fins website;
  • Opportunity to make the Green Fins Top 10 Members list;
  • Use of the Green Fins logo on marketing materials;
  • Member pack of environmental materials including posters, guides and T-shirts (upon availability);
  • Access to the sustainable tourism market;
  • And sustainability tips that could reduce your overheads.

  

“Through Green Fins we learnt how to better protect our marine resources, like not to fish feed and no anchoring. It good that GF teaches you why these practices are damaging, we understand it better” Romil Panganiban, snorkel operator owner


WHO ASSESSES GREEN FINS MEMBERS?

Green Fins Assessors are typically staff from government departments and NGOs within your country. They are independent, experienced divers (or snorkellers) who have passed the 6-day Assessor Training Programme conducted by Reef-World Trainers. All certified Assessors carry a valid Assessor card to demonstrate they have undergone the training and achieved the standard required.


WHAT CAN I EXPECT OF THE ASSESSMENT?

The assessment process is most valuable if you do not change from your normal operations. This allows Assessors to highlight the most practical solutions for the environmental challenges you are facing. The assessment is not a judgement or a test; it is a tool to help you understand how best you can improve. Think of it more as a confidential consultation than an exam.

During an assessment, Assessors will join a typical diving or snorkelling trip with your guests to observe and interact with your staff, look around the shop and ask a few questions. They need to conduct at least one dive with your staff and guests and are trained to not disrupt your operation, staff or guests’ experience.

Assessors will be looking at how your daily operations, both above and below the water, relate to the Green Fins Code of Conduct and will provide feedback to the management of the operation based on standardised criteria. Together with your local Green Fins Assessor, you will discuss and agree to at least 3 action points to focus on for the next year.

As the assessment is repeated annually, you will be able to monitor your progress and demonstrate your improvement.

"Although we like to be low impact anyway for our own multitude of reasons, it is always great to be recognised, and reminded that we are on the right track. We also believe the Green Fins initiative is a great way to keep us and others motivated to continue monitoring and working on our impact throughout the year." Matt Reed, dive shop owner


WHAT IS THE ASSESSMENT SCORE?

Each assessment results in an environmental impact score. The higher the score, the higher the negative environmental impact of that operation. Members aim to reduce their scores over time by implementing the 3 action points each year.

Scores are provided via email following the assessment and are kept strictly confidential by Green Fins teams. It is up to the member if they wish to share their score publicly.


HOW LONG DOES AN ASSESSMENT TAKE?

  • At least 1 dive or snorkel session depending on how your operation runs.
  • A feedback session with management / owner (typically 30 mins).
  • Staff training presentation (45 mins – 1 hr)

In a nutshell, this is the membership process:


 SOUNDS GREAT! HOW CAN MY OPERATOR JOIN?